Brief
Particle Fever sought to elevate its brand image by collaborating with a high-profile fashion model for an impactful creative campaign.
MGI Solution
MGI Entertainment secured supermodel Karolina Kurkova for Particle Fever, handling all aspects of the collaboration. This included negotiations, creative direction, and managing the photoshoot. MGI ensured the campaign aligned with Particle Fever’s brand identity and maximized its appeal.
Result
The campaign featuring Karolina Kurkova significantly boosted Particle Fever’s brand visibility and prestige. The creative shoot received widespread acclaim, enhancing the brand’s image and attracting a larger consumer base.