Vogue magazine was looking for an advocate for their brand during the Paris Fashion Week, choosing MGI to help them liaise with the most beneficial star. MGI’s PR Director accompanied the Taiwanese actress and singer Aggie Hsieh to cover different shows and designer events during the week. As well as being involved in an array of TV and Film work, …
Giorgio Visconti wanted to amplify their association with British actress Sophie Turner, who plays Sansa Stark, on the HBO fantasy television series Game of Thrones. MGI was tasked with finding a creative way to drive product sales for the brand. MGI enlisted the help of 20 influencers to help drive awareness and sales of Giorgio Visconti. The top influencer and …
Cadillac approached MGI with the request that we create an “Ultimate Experience” for their team. The MGI team executed an unforgettable experience for Cadillac & SGM, allowing their team to attend the Weinstein After Party, walk the Red Carpet, and take photos with celebrities at the event, including Leonardo DiCaprio, Kobe Bryant, Bradley Cooper & Heidi Klum. MGI sent the …
Absolut Vodka (Australia) needed a massive international prize for the national photo competition and MGI had the answer! MGI sent the lucky winner and her plus one on a trip of a life time To New York Fashion Week! They sat second row at BCBG Max Azria, Headed back stage before the show to meet Max himself, Partied at a …
CI Events approached the MGI team on behalf of Toyota to send their top dealers to Arizona, Phoenix to experience the 2015 Super Bowl. The brief included meeting the dealers once they hopped off their private plane from Las Vegas, and making sure that the guests had a smooth and enjoyable experience. Due to our deep contacts throughout the entertainment …
MGI worked with the movie launch of Transformers: Age of Extinction in Hong Kong, sending 2 VIP groups to Hong Kong to attend the premiere and after party on behalf of Master Card. The guests had a ‘meet and greet’ with the cast of Transformers: Age of Extinction and attended the official after party which included a performance by Imagine …
MGI paired the elegant brand with the suave yet charismatic actor and model, Sunny Wang. Together, Sunny Wang and Giorgio Visconti celebrated the opening of a brand new store located in Shanghai’s Lippo Plaza on November 20th, 2015. The feedback was extraordinary. Dennis Li, CEO of Longines said it was “one of the greatest days of his life”.
